%0 Journal Article %K Usability %K User Experience %K Gender Differences %B International Journal of Interactive Multimedia and Artificial Intelligence %D 2019 %N Special Issue on Use Cases of Artificial Intelligence, Digital Marketing and Neuroscience %P 63-67 %R 10.9781/ijimai.2019.03.005 %T Do Women and Men Perceive User Experience Differently? %U https://www.ijimai.org/journal/sites/default/files/files/2019/03/ijimai20195_6_8_pdf_16167.pdf %V 5 %8 09/2019