01016nas a2200181   4500000000100000000000100001008004100002260001200043653001700055100002200072700003200094245009200126856009900218300000800317490000600325520048900331022001400820       2019                            d  c09/201910aEditors Note1 aFrancisco Mochón1 aAlejandro Baldominos Gómez00aEditor’s Note. Towards an Intelligent Society: Advances in Marketing and Neuroscience  uhttps://www.ijimai.org/journal/sites/default/files/files/2019/07/ijimai20195_6_0_pdf_19590.pdf  a4-50 v53 aThis Special Issue focuses in cases that explore the relationship between Artificial Intelligence and marketing, as well as neuroscience. AI can be combined with specific neuroscience techniques to achieve a more successful and profitable neuromarketing. For this Special Issue, we have found that descriptions of successful use cases are highly valuable to help researchers identify fields where novel applications of AI can enhance the outcome of digital marketing and neuroscience.  a1989-1660